Object Counting via Camera: Mobile AI for iOS and Android

TRUETECH is engaged in the development, support and maintenance of iOS, Android, PWA mobile applications. We have extensive experience and expertise in publishing mobile applications in popular markets like Google Play, App Store, Amazon, AppGallery and others.

Development and support of all types of mobile applications:

Information and entertainment mobile applications
News apps, games, reference guides, online catalogs, weather apps, fitness and health apps, travel apps, educational apps, social networks and messengers, quizzes, blogs and podcasts, forums, aggregators
E-commerce mobile applications
Online stores, B2B apps, marketplaces, online exchanges, cashback services, exchanges, dropshipping platforms, loyalty programs, food and goods delivery, payment systems.
Business process management mobile applications
CRM systems, ERP systems, project management, sales team tools, financial management, production management, logistics and delivery management, HR management, data monitoring systems
Electronic services mobile applications
Classified ads platforms, online schools, online cinemas, electronic service platforms, cashback platforms, video hosting, thematic portals, online booking and scheduling platforms, online trading platforms

These are just some of the types of mobile applications we work with, and each of them may have its own specific features and functionality, tailored to the specific needs and goals of the client.

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Object Counting via Camera: Mobile AI for iOS and Android
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Object Counting via Camera: From Detection to Tracking

Real-time object counting via camera is a tricky task. Overlapping objects, varying scale, and the main pitfall — double counting when the camera moves. An industrial warehouse, a herd of animals, coins on a table — each scenario demands its own strategy. We have been doing mobile AI computer vision for over 5 years and have delivered 30+ projects. We offer turnkey solutions for iOS and Android using the latest versions of frameworks.

When is Automatic Object Counting Needed?

Typical use cases: inventory in a warehouse (warehouse logistics), livestock monitoring in agriculture, visitor counting in a store. Anywhere you need quick and accurate counts without manual recounting. Automation reduces costs by up to 15% and eliminates human error.

Two Approaches: Detection vs. Density Map

Detection-based counting — YOLOv8 mobile or RT-DETR detects each object; count = number of detections. Works well at low density (up to 50–100 objects per frame) with minimal overlap.

Density map estimation — A CNN predicts a density map; integrating the map gives the count. Used for high density: crowds, grain in a bin, cells under a microscope. CSRNet, DMCount, BL-model are current architectures.

Criteria Detection-based Density map
Max density up to 100 objects unlimited
Accuracy under occlusion low high
Speed (FPS) 30+ (iPhone 15) 15-20
Tracking required yes (when moving) no (integral stable)
Counting accuracy comparison Detection-based (YOLOv8) Density map (CSRNet)
Low density (<50 objects) 95-99% 97-99%
Medium density (50-200) 80-90% 95-98%
High density (200+) 50-70% 90-95%
// iOS: choose method based on expected density
enum CountingStrategy {
    case detection(model: VNCoreMLModel)      // < 100 objects
    case densityMap(model: VNCoreMLModel)     // > 100 objects per frame
    case hybrid                                // mixed, determined adaptively
}

class AdaptiveObjectCounter {

    func selectStrategy(for objectClass: CountableObject) -> CountingStrategy {
        switch objectClass {
        case .vehicle, .person_sparse:
            return .detection(model: vehicleDetector)
        case .crowd, .grain, .cell:
            return .densityMap(model: densityEstimator)
        case .product_shelf:
            return .hybrid
        }
    }
}

How to Avoid Double Counting When the Camera Moves?

If the user pans the camera smoothly (warehouse, auditorium), tracking is needed to avoid counting the same object twice. ByteTracker is one of the best algorithms for this task, robust to occlusions. We have implemented integration on iOS and Android using non-maximum suppression to filter duplicates.

class TrackingObjectCounter {

    private var tracker = ByteTracker()  // BYTE tracking algorithm
    private var countedIds: Set<Int> = []  // unique IDs per session

    func processFrame(_ detections: [Detection]) -> TrackingCountResult {
        let tracks = tracker.update(detections: detections)

        // New IDs — new objects that entered the frame
        let newIds = tracks.map { $0.trackId }.filter { !countedIds.contains($0) }
        countedIds.formUnion(newIds)

        return TrackingCountResult(
            currentFrameCount: tracks.count,    // currently in frame
            totalUniqueCount: countedIds.count  // total this session
        )
    }
}

Why Density Map is More Accurate than Detection at High Density?

Detection-based methods fail when objects overlap: one bounding box covers multiple objects, or one object is split into parts. Density map solves this — the neural network predicts a distribution map, and the sum gives the exact count. For example, when counting grains in a bin (1000+ objects), density map is off by 2-5%, while detection has an error of 20-30%. Density map estimation is 4-10 times more accurate than detection under heavy occlusion.

// Android: density map estimation via TFLite
class DensityMapCounter(context: Context) {

    private val interpreter: Interpreter by lazy {
        val model = FileUtil.loadMappedFile(context, "csrnet_lite.tflite")
        Interpreter(model, Interpreter.Options().apply {
            addDelegate(GpuDelegate())
            numThreads = 4
        })
    }

    fun estimate(bitmap: Bitmap): Int {
        // Model input size — typically 512×512 or multiple of 16
        val resized = Bitmap.createScaledBitmap(bitmap, 512, 512, true)
        val inputBuffer = TensorImage.fromBitmap(resized).buffer

        // Output tensor — density map of same resolution
        val outputBuffer = TensorBuffer.createFixedSize(
            intArrayOf(1, 512, 512, 1), DataType.FLOAT32
        )

        interpreter.run(inputBuffer, outputBuffer.buffer)

        // Sum over all density map pixels = estimated count
        val densitySum = outputBuffer.floatArray.sum()

        // Scaling: sum corresponds to number of objects
        return densitySum.roundToInt()
    }
}

What’s Included in Object Counting Implementation

  • Scenario analysis — evaluate density, object types, shooting conditions (lighting, static/moving).
  • Model selection — train/fine-tune YOLOv8, CSRNet, or a custom architecture.
  • Integration — connect Vision (iOS) / TFLite (Android), implement pipeline: detection → NMS → tracking.
  • Counter UI — display current and total count, animations, sound alerts.
  • Optimization — quantization, GPU delegate, descriptor caching.
  • Documentation and support — deliver source code, API description, team training.

We guarantee counting accuracy of 90-97% depending on conditions (verified on 10+ projects for warehouses and agricultural monitoring). Contact us to assess your scenario — we’ll determine the strategy and timeline within 1-2 days.

Process for Implementing Object Counting

  1. Analysis — you send video or description of the task. We select the architecture.
  2. Prototype — in 3-5 days we build a working demo build for iOS and Android.
  3. Integration — embed the module into your app, configure the pipeline.
  4. Test — measure accuracy on your data, fine-tune the model if needed.
  5. Deploy — publish to App Store / Google Play, monitor in production.

Timeline: from 5 days to 2 weeks depending on complexity. Exact cost calculated individually after task analysis. Request a consultation — we’ll analyze your task and propose the optimal strategy.

Common Mistakes When Implementing AI Counting
  • Using detection-based methods at high density without adaptation — accuracy drops to 50%.
  • Ignoring tracking when the camera moves — double counting up to 40% excess.
  • Not accounting for lighting: models trained on uniform light fail with highlights and shadows.
  • Missing model quantization — FPS below 5 on devices without GPU.

Machine Learning in Mobile Apps: CoreML, TFLite, and On-Device Models

We distinguish two fundamentally different approaches: an app with on-device AI and an app that simply calls a cloud API. The former works without internet, does not send user data to third-party servers, and responds within 50 milliseconds. The latter depends on network latency and pricing plans. Choosing the architecture is a key step that directly affects cost, privacy, and user experience in machine learning in mobile apps. Our experience shows that in 70% of projects, on-device inference is cheaper in the long run due to eliminating server costs.

How to Choose Between CoreML and TFLite for On-Device Inference?

CoreML — Apple's native framework for running ML models on device. Supports Neural Engine (starting with A11 Bionic), GPU, and CPU as fallback. Models are converted to .mlmodel format via coremltools from PyTorch, ONNX, or TensorFlow. Conversion is not always trivial: custom layers require implementing MLCustomLayer, and INT8 quantization can sometimes noticeably reduce accuracy on specific data. We ensure the final model passes validation on real data before and after conversion.

TensorFlow Lite — cross-platform alternative for Android and Flutter. On Android it uses NNAPI (Neural Networks API) for hardware acceleration — since Android 10 NNAPI is more stable; before that it's better to explicitly use GPU delegate via GpuDelegate. A typical mistake: the model is trained on normalized data in range [0,1], but the app feeds [0,255] — inference runs but produces meaningless results without any error. We include an automatic input data validation module in the SDK.

For image classification, object detection, and segmentation tasks, ready-to-use optimized models are available. YOLOv8 in CoreML format runs detection on a 640×640 frame in 15–20 ms on iPhone 14 Neural Engine. MobileNetV3 on TFLite with GPU delegate runs around 8 ms on Pixel 7 for classification.

Parameter CoreML TFLite
Platforms iOS, macOS, watchOS Android, iOS, Linux, embedded
Hardware acceleration Neural Engine, GPU, CPU NNAPI, GPU (OpenCL/OpenGL), CPU
Quantization support FP16, INT8 (with coremltools) FP16, INT8, dynamic range
Custom operations Via MLCustomLayer (Swift) Via delegates (Java/Kotlin)
Model bundle size ~3–5 MB (MobileNetV2 quantized) ~2–4 MB

What If You Need Text Generation On-Device?

Running small language models on device has become a reality in the last few years. Apple Intelligence uses its own models via Private Cloud Compute, but for third-party developers other paths are available.

llama.cpp with Metal backend on iOS is a working approach for phi-3-mini (3.8B parameters, 4-bit quantization, ~2.3 GB). Inference: 15–25 tokens/second on iPhone 15 Pro. For integration in Swift, use the Swift Package llama.swift or a wrapper via C interface llama.h. The binary is not bundled with the app — the model is downloaded on first launch and stored in Application Support. Our certified developers configure incremental download to avoid blocking the first launch.

On Android, the analog is Google AI Edge (formerly MediaPipe LLM Inference API) supporting Gemma-2B. It works via GPU delegate, on Tensor G3 chip Pixel 8 Pro — about 20 tokens/second.

Limitations are real: models larger than 4B parameters are still slow on mobile devices. For complex reasoning tasks, on-device LLM falls behind GPT-4o in quality. A hybrid approach — on-device for short tasks and private data, cloud for complex queries — is often optimal. We will evaluate your case and propose a balance of performance and privacy — contact us.

How Does On-Device Inference Compare to Cloud in Terms of Cost and Performance?

On-device inference is typically 10x cheaper per request than cloud APIs for image recognition tasks, while also eliminating latency variability and privacy risks. The table below summarizes the trade-offs.

Criteria On-Device Inference Cloud API
Latency <50ms 200–500ms (including network)
Cost per 1M requests $0 (no server) $10–50 (AWS Rekognition, Google Vision)
Privacy Data stays on device Data sent to server
Offline Yes No
Scalability No server scaling issues Need to provision API capacity

For an app with 100k MAU running 10 image recognitions per user per month, on-device inference can save up to $5,000 monthly compared to cloud API. Get a free consultation on your ML architecture today.

Integrating OpenAI API and Other Cloud Models

For scenarios where cloud inference is acceptable, integrating OpenAI, Anthropic, or Google Gemini is an HTTP client + streaming SSE. In Swift, AsyncThrowingStream is convenient for streaming responses. In Kotlin, use Flow.

Critically: API keys must never be stored in the app bundle. Even an obfuscated key can be extracted from the IPA in 10 minutes using strings or frida. Correct architecture: mobile app → your own backend → OpenAI API. The backend controls rate limiting, logs requests, and protects the key.

What Is Included in the Work (Deliverables)

  • Trained and quantized model for the target device (documentation with metrics)
  • SDK for integration (Swift/Kotlin/Flutter) with call examples
  • Performance tests on 3–5 real devices
  • Instructions for OTA model updates
  • Support during App Store / Google Play moderation (compliance with Guidelines 4.2, 5.1)
  • 2 weeks of technical support after release

Typical Project Pipeline

  1. Task analysis — measure latency, privacy, size, supported devices.
  2. Model prototyping — in Python, evaluate accuracy on target data.
  3. Conversion and quantization — for CoreML/TFLite with validation.
  4. Integration into the app — model wrapped in a service layer (easy to swap CoreML ↔ TFLite ↔ cloud).
  5. Testing — on real devices, measure FPS, RAM, battery.
  6. Deployment — via TestFlight / Firebase App Distribution, monitor metrics.

Timelines: integration of a ready CoreML/TFLite model — 1–2 weeks, development of a custom model with mobile optimization — from 6 weeks, on-device LLM chat with personalization — 4–8 weeks.

Why We Take on Complex Cases?

10+ years of experience in mobile development, 50+ implemented AI/ML solutions, guarantee of compatibility with current iOS and Android versions. All projects undergo code review and load testing. The cost includes preparation of moderation documentation and training of your team.

Contact us — we will help you choose the architecture and implement ML in your app turnkey. Order an audit of your existing solution — we will assess the potential for server cost savings free of charge. In some projects, savings can reach significant amounts per month.