AR Visualization for Architectural Projects in Real Space

Showing a client a building that doesn't yet exist is traditionally the task of render farms and video presentations. AR changes the format: the architect arrives at the site, points a tablet at the ground, and the 3D model of the building appears precisely in its place at 1:1 or 1:100 scale. We imp

Development and support of all types of mobile applications:

Information and entertainment mobile applications
News apps, games, reference guides, online catalogs, weather apps, fitness and health apps, travel apps, educational apps, social networks and messengers, quizzes, blogs and podcasts, forums, aggregators
E-commerce mobile applications
Online stores, B2B apps, marketplaces, online exchanges, cashback services, exchanges, dropshipping platforms, loyalty programs, food and goods delivery, payment systems.
Business process management mobile applications
CRM systems, ERP systems, project management, sales team tools, financial management, production management, logistics and delivery management, HR management, data monitoring systems
Electronic services mobile applications
Classified ads platforms, online schools, online cinemas, electronic service platforms, cashback platforms, video hosting, thematic portals, online booking and scheduling platforms, online trading platforms

These are just some of the types of mobile applications we work with, and each of them may have its own specific features and functionality, tailored to the specific needs and goals of the client.

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AR Visualization for Architectural Projects in Real Space
Complex
~2-4 weeks

Our competencies:

Frequently Asked Questions

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Showing a client a building that doesn't yet exist is traditionally the task of render farms and video presentations. AR changes the format: the architect arrives at the site, points a tablet at the ground, and the 3D model of the building appears precisely in its place at 1:1 or 1:100 scale. We implement such projects turnkey — from converting BIM models to publishing in app stores. The client walks around the building, looks inside, changes facade materials. This is not a replacement for renders — it's another tool for a different conversation: live, interactive, convincing.

Two Modes: Site-Scale and Table-Scale

Site-scale (plot scale, 1:1). The building is placed on the real site using ARKit Geo Tracking or GPS+compass. The user physically walks around the virtual structure. Requires a device with A12+ and a supported city for Geo Tracking. For suburban plots — only GPS with 3-8 meter accuracy.

Table-scale (model scale, 1:100 and smaller). The model of a block or building is placed on a table or floor like a maquette. Plane detection + placement. Suitable for office presentations, exhibition stands. Simpler to implement, works on all ARKit/ARCore devices.

Often both modes are used with a switch: "view as maquette" / "enter the building".

Parameter Site-scale Table-scale
Scale 1:1 1:100 and smaller
Positioning technology ARKit Geo Tracking / GPS Plane detection
Device requirements A12+, iOS 14+ (ARKit 5) Any ARKit/ARCore
Ideal use case Presentation on site Office demos, exhibitions

What to Choose: Site-Scale or Table-Scale?

The choice depends on the scenario. If you plan to show the building on the actual plot with landscape reference — definitely site-scale. For demonstration in a meeting room or at a booth, table-scale is more convenient. We help clients determine the optimal mode and, if needed, implement both with a single gesture switch.

Working with Architectural BIM Models

Architects work in Revit, ArchiCAD, Rhino. Direct import of these formats into ARKit/ARCore is impossible — conversion is needed:

  • Revit → FBX/OBJ via export or Autodesk Forge API → GLTF via gltf-pipeline or Blender
  • ArchiCAD → IFC → conversion via IfcOpenShell → GLTF
  • Rhino → OBJ/FBX → GLTF

The main problem with BIM models: Level of Detail (LOD) is too high for real time. A residential complex model in Revit LOD 300 — 10-50 million polygons. For AR, you need 200k-2M maximum. Retopology and LOD are mandatory steps, often taking more time than the AR development itself. AR visualization reduces approval time by 3-5 times compared to traditional renders.

Optimization tools: Simplygon (automatic retopology, cloud service), Blender Decimate Modifier (free, manual control), Reality Composer Pro (Xcode 15+) for final packaging into .reality with baked textures.

Tool Type Cost
Simplygon Cloud Paid, subscription
Blender Decimate Local Free
Reality Composer Pro Local (macOS) Free (Xcode)

How to Convert a BIM Model to AR?

The process includes three steps: export from the CAD system to an intermediate format (FBX/OBJ/IFC), conversion to GLTF, and polygon optimization to an AR-acceptable count. At this stage, textures are also baked and LOD levels are set. Without optimization, even powerful devices cannot smoothly display a complex model.

Interactivity: Floors, Apartments, Materials

For presenting a residential complex to a client, more than a static model is needed:

  • Floor selection. We split the model into separate ModelEntity objects by floor. Tap gesture on a floor — highlight selected, others reduce opacity to 0.3. In RealityKit — ModelComponent.materials with SimpleMaterial(color: .yellow.withAlphaComponent(0.5)).
  • Apartment interior view. Separate scene with the apartment interior, switching via ARView.scene.anchors.removeAll() + load new scene. Or — transition to VR mode (SceneKit + AVPlayer + 360° panorama).
  • Facade material switching. Brick / plaster / glass — swap texture on entity.model?.materials. Textures in .ktx2 format for fast loading.

Streaming 3D Content

A full residential complex model in GLB — 50-200 MB. Cannot be embedded in the app. Options:

  • Progressive loading via Reality Composer Pro: .reality files support streaming — RealityKit loads LOD as the camera approaches.
  • Babylon.js + WebXR in WKWebView: for web-based approach with streaming via GLTF extensions (MSFT_lod, KHR_materials_variants).
  • Cesium for Mobile: if the model is geo-referenced and needs 3D Tiles streaming.

Collaborative Viewing (Multiplayer AR)

Several people see the same model in the same space — via MultipeerConnectivity + ARKit collaborative session. ARSession.getCurrentWorldMap() → send via Multipeer → ARWorldTrackingConfiguration.initialWorldMap on other devices. All participants see the same scene with shared anchors.

Works up to ~30 meters via Wi-Fi/Bluetooth. For large sites — server-side position synchronization via WebSocket.

What's Included in the Work

  • Conversion of BIM model to optimized GLTF with baked textures
  • Development of AR app for iOS and Android (Swift/Kotlin, RealityKit/ARCore)
  • Configuration of interactivity: floor selection, apartment views, material switching
  • Implementation of site-scale and/or table-scale modes
  • Setup of collaborative viewing (optional)
  • Testing on target devices, publication in App Store and Google Play
  • Training of client staff on using the app
  • Technical support for one month after launch

Experience and Expertise

We have been developing AR solutions for over 5 years. Our portfolio includes more than 10 projects for architectural firms and developers. We guarantee quality and adherence to deadlines. Assess your project for free — write to us.

Timeframes

Table-scale visualization with one model without interactivity — 2-3 weeks (including model conversion). With interactive floors, material switching, site-scale via Geo Tracking — 6-10 weeks. Multiplayer AR — plus 2-3 weeks. The cost is calculated individually.