PIM System Integration with Website

Our company is engaged in the development, support and maintenance of sites of any complexity. From simple one-page sites to large-scale cluster systems built on micro services. Experience of developers is confirmed by certificates from vendors.
Development and maintenance of all types of websites:
Informational websites or web applications
Business card websites, landing pages, corporate websites, online catalogs, quizzes, promo websites, blogs, news resources, informational portals, forums, aggregators
E-commerce websites or web applications
Online stores, B2B portals, marketplaces, online exchanges, cashback websites, exchanges, dropshipping platforms, product parsers
Business process management web applications
CRM systems, ERP systems, corporate portals, production management systems, information parsers
Electronic service websites or web applications
Classified ads platforms, online schools, online cinemas, website builders, portals for electronic services, video hosting platforms, thematic portals

These are just some of the technical types of websites we work with, and each of them can have its own specific features and functionality, as well as be customized to meet the specific needs and goals of the client.

Our competencies:
Development stages
Latest works
  • image_website-b2b-advance_0.png
    B2B ADVANCE company website development
    1212
  • image_web-applications_feedme_466_0.webp
    Development of a web application for FEEDME
    1161
  • image_websites_belfingroup_462_0.webp
    Website development for BELFINGROUP
    852
  • image_ecommerce_furnoro_435_0.webp
    Development of an online store for the company FURNORO
    1041
  • image_crm_enviok_479_0.webp
    Development of a web application for Enviok
    822
  • image_bitrix-bitrix-24-1c_fixper_448_0.png
    Website development for FIXPER company
    815

PIM System Integration (Product Information Management)

PIM system — centralized product information repository: characteristics, descriptions, images, documents, translations. Website gets product data from PIM, not storing in own DB. Relevant for companies with large catalog (10,000+ SKU), multiple sales channels, or complex products with many attributes.

Popular PIM Systems

  • Akeneo — market leader, has Community Edition (free)
  • Pimcore — open platform, very flexible
  • Plytix — for small business
  • Salsify, inRiver — enterprise solutions
  • 1С:Nomenclature — specific PIM case for 1С ecosystem

PIM Role in Architecture

ERP (1C/SAP)           PIM (Akeneo)         Sales Channels
Prices, stock    →     Data enrichment   →  Website
Basic attributes       Media, descriptions   Marketplaces
                       Translations          Mobile app

PIM is not price/stock source (they come from ERP in real-time). PIM stores what changes rarely: texts, images, documents, characteristics.

Akeneo Integration via REST API

// composer require akeneo/api-php-client

$client = \Akeneo\Pim\ApiClient\AkeneoPimClientBuilder::create(
    'https://your-pim.akeneo.com'
)->buildAuthenticatedByPassword('client_id', 'secret', 'user', 'pass');

// Get products with specific attributes
$products = $client->product()->listPerPage(100, true, [
    'channel'    => 'ecommerce',
    'locales'    => ['ru_RU', 'en_US'],
    'attributes' => ['name', 'description', 'weight', 'color'],
    'filters'    => [['field' => 'enabled', 'operator' => '=', 'value' => true]]
]);

foreach ($products->getItems() as $product) {
    $name = $product['values']['name'][0]['data'];
    $description = $product['values']['description'][0]['data'];
    // Synchronize with site local DB
}

Synchronization Strategy

Pull approach — site periodically requests changes from PIM:

  • Scheduled job every 15–30 min: GET /products?search={"updated":[{"operator":">","value":"2024-03-15T10:00:00"}]}
  • Akeneo supports completeness filter — sync only fully filled products

Push approach (webhook) — PIM notifies site on change publication. Akeneo supports webhooks with product.updated, product.created events.

Media Files from PIM

Images stored in PIM linked to product and attribute. Site can:

  • Cache images locally (S3), re-sync by hash
  • Deliver directly from PIM (closed environments only)
  • Use PIM CDN directly on public site

Multilingual

PIM is natural place for managing product translations. Russian and English versions stored in PIM linked to locale. On site, pass locale when requesting data:

GET /products/tshirt-blue?scope=ecommerce&locales=ru_RU

Category Synchronization

Category hierarchy (tree) also comes from PIM:

$categories = $client->category()->listPerPage(100);
// Build tree from flat array with parent_code

Development time: 4–8 weeks for Akeneo or Pimcore integration with incremental sync, media, and multilingual.