Magium Interactive Floor: Price and Payback
The Magium interactive floor is not just an “expensive toy” but a tool that genuinely increases revenue. Guests remember emotions, not displays: when a person interacts with the floor, they spend 3–5 times longer in the zone.
Then word of mouth kicks in — photos and videos spread across social media, and the brand gains reach without additional advertising investment.
The main question for a manager is the price of the Magium interactive floor. But calculating the budget “head-on” is a mistake. The right approach is to evaluate not the equipment cost but the cost of acquiring one customer and the payback period.
We help you calculate the economics for your scenario: how many visitors must pass through the zone for the project to pay for itself in 3–6 months, and what share of them you turn into actual purchases.
Experience shows that for cafes, shopping malls, and showrooms, payback comes quickly precisely because of guest retention.
A person who plays for 2–4 minutes gets the chance to see your assortment, relieve stress, and gain positive emotions — they return more often and bring friends.
Ordinary advertising creates a one-time flow, while an interactive floor works as an attraction point for years, creating a reason to visit you every day.
That is why the price of Magium is an investment in a steady flow of customers, not a one-time expense. We select the configuration to match your space and tasks, show usage scenarios, and calculate payback before the purchase.
You understand what you pay for and what you get after a month, a quarter, and a year — with no hidden surprises.
What an Interactive Floor Does for Your Business
The Magium interactive floor is more than just a bright image on the floor — it is a tool that turns visitors into participants. It holds attention, creates a wow effect, and gently guides guests toward the desired action, from exploring an exhibition to making a purchase.
Increased Engagement
Visitors remember emotions, not static stands. An interactive floor attracts both children and adults: people willingly try it, play, take photos, and stay longer than planned. This increases dwell time and the depth of contact with your product.
Engagement happens naturally, without pushy sales. People take action on their own, and you get a live audience that is already ready to listen.
Stronger Image
Modern equipment and an unconventional presentation speak for a company better than any slogans. Guests perceive your brand as innovative and customer-focused, which directly affects trust and loyalty.
This format is ideal for showrooms, shopping centers, and events — it creates a viral effect: guests share photos and videos on social media, generating additional free reach.
New Leads
An interactive floor makes it possible to collect contacts in a game-like way: after a session, guests can leave their details to get a result, enter a giveaway, or receive a promo code. This turns entertainment into a measurable source of inquiries.
The mechanics can be flexibly configured for the goal — from collecting subscriptions to promoting a specific campaign. You see how many people passed through, how many left their contacts, and you can measure the real return on investment.
Interactive Floor Formats for Your Task
The format directly determines whether the project achieves results: whether the guest stays, whether the stand collects contacts, whether the child engages in learning.
That is why we do not sell a “box” — we configure the Magium interactive floor to match your space, traffic, and business scenario.
Below are the standard formats on which most projects are built. Each one can be adapted to a specific space, visitor count, and brand objectives.
Standard Formats
| Format | Who It Is For | What It Gives the Client |
|---|---|---|
| For shopping malls | Retail and entertainment centers, food courts, children’s areas | Increases time spent in the mall, boosts repeat visits, and makes the space a meeting point |
| For exhibitions and forums | Company booths, marketing events | Attracts foot traffic to the booth, holds guest attention for 5–7 minutes, helps collect more contacts |
| For education | Schools, children’s centers, museums, developmental programs | Turns learning into movement and play, engages children, and helps them remember material through active participation |
Each format includes equipment selection, scenario choices, and branding customization.
The final price of the Magium interactive floor depends on the projection area, the set of games, and the installation format — when calculating, we offer 2–3 options so you can choose the best one for your budget.
Implementation Stages: From Brief to Launch
Every project — from a small information kiosk to a large interactive zone — follows the same clear path. We have structured the process so you always know where your project stands, what is happening now, and when the result will be ready. No surprises and no “black boxes” — only transparent work with fixed checkpoints.
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Brief. We start with a short discussion: you tell us about your tasks, audience, and installation location. We clarify the details and suggest an optimal configuration for your budget — without unnecessary options you don’t need. You get a clear understanding of how the kiosk will work.
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Plan and estimate. We prepare a detailed proposal: equipment lineup, design concept, cost, and work schedule. You receive a transparent estimate and understand what you are paying for. If needed, we adjust the scope before approval — so you stay within budget.
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Approval. We finalize mockups, interface scenarios, and functional details. We make corrections at this stage — it is fast and does not affect production costs. You see how the kiosk will look before manufacturing begins.
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Production. We build the housing and all elements, install the hardware, and configure the software. You receive photo reports on progress and can visit for acceptance. Everything confidential becomes visible.
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Installation and launch. We deliver the equipment, install it on site, and connect it. We run testing under real conditions and show your staff how to work with the system. By the time the kiosk opens to visitors, it is 100% ready.
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Support. After launch, we stay in touch: warranty, scheduled maintenance, and content updates. We assign a dedicated specialist who responds to requests within a couple of hours. You can focus on your business — we take care of the technology.
Thanks to this flow, you get a predictable result on an agreed schedule. Each implementation stage ends with a clear outcome — from the estimate to the working kiosk — not a “semi-finished product.”
What Is Included in a Turnkey Delivery
The price of the Magium interactive floor on a turnkey basis includes more than just the equipment kit itself. Installation, setup, content, and warranty are already built in — you receive a working solution, not a set of parts to assemble.
The basic delivery includes:
- Equipment: projector, motion sensor, control module, and all cables — already paired and tested at the factory.
- Installation at your site: an engineer arrives, installs and configures the floor, and checks its performance under real conditions.
- Content library: dozens of games and scenarios for different tasks — from children’s animation to corporate presentations.
- Content adaptation to branding: logo, corporate colors, promotion announcements — exactly what your business needs.
- Software license and updates for one year.
- Staff training: instruction on startup, changing modes, and daily maintenance.
- 12-month warranty on equipment and work, including parts replacement at no extra charge.
- Remote diagnostics and engineer support during business hours.
After installation, all you have to do is turn it on. Additional charges apply only for extra content or visits outside your city — these are discussed before signing the contract.
Case Study: How an Interactive Floor Increased Revenue
We often hear: “An interactive floor is a toy — why pay for it?” We show the real results. One of our projects was a family entertainment center, Ostrov, in a large shopping complex. Average foot traffic was 600 visitors per day, but most spent no more than an hour there.
Children quickly moved between rides, parents sat on their phones, and after two or three games the family left. The cafe only sold coffee and ice cream to go, and on weekdays the center was empty.
We proposed installing an interactive floor in the central zone — where the main traffic flows passed. This changed behavior: the floor works as a large play area that attracts children and keeps them busy.
While children are engaged, parents sit nearby, order from the cafe, and plan their next visit. For the center, the floor became not entertainment but a guest-retention tool.
After two months, we compared the numbers: dwell time grew by more than 25%, the average cafe check rose by 18%, and weekday occupancy nearly doubled. We also tracked repeat visits separately — they accounted for about 40% of monthly revenue. The floor paid for itself in four months and then began generating profit.
For us, this is an example of how proper placement and game-scenario selection turn an ordinary zone into a source of income. We don’t just deliver equipment — we forecast the effect in advance and show the client the numbers after launch.
This approach works for you too: you don’t get “a floor like everyone else’s” — you get a solution that pays off.
Answers to Common Questions Before Ordering
Before placing an order, business owners have the same concerns: whether an interactive floor requires major remodeling, whether the final price will exceed the estimate, and who will handle maintenance. Let’s cover the main questions so you see the value of the solution, not just its technical side.
Is it difficult to install an interactive floor, and does it require major reconstruction of the hall?
No. Installation takes one or two days and does not affect the finish: the equipment is neatly mounted to the ceiling and connected to power and a computer.
Our engineers handle measurements, delivery, installation, and configuration themselves — all you need to do is open your venue to guests.
What makes up the price, and will there be hidden charges?
The cost includes everything: equipment, software, installation, configuration, and staff training. We fix the estimate before work begins, so the final amount does not change.
There are also options for different budgets — from a compact format to a zone with a large coverage area.
What about warranty, repairs, and ongoing maintenance?
We provide an official warranty on equipment and software. After launch, we connect support: we replace parts free of charge during the warranty period, update content, and respond promptly to your requests.
You are never left alone with the technology — with us, you order a stable result and worry-free daily operation.
Will the interactive floor fit my space and existing equipment?
In practice, yes. We adapt the kit to ceiling height, area size, and the specifics of your space: cafe, shopping center, museum, entertainment center, office. We visit the site, check the conditions, and, if necessary, offer an alternative before the contract is signed.
Compatibility with your auxiliary equipment (for example, media screens) is ensured through on-site configuration — without unnecessary modifications.
If you haven’t found the answer to your question, leave a request and our consultant will quickly get back to you with a solution for your task.Get a Project Cost Estimate
Leave a request and you will receive a project cost estimate tailored to your tasks within one business day. We will prepare an estimate, name the implementation timeline, and offer several format options so you can choose the best one for your budget and effect.
The estimate includes:
- An estimate for your format: floor projection, touch kiosk, or a comprehensive solution.
- A cost range depending on zone size, volume, and functions.
- Implementation timeline broken down by stages — from approval to launch.
- Examples of similar projects with photos and results.
- Recommendations on placement and content for maximum payback.
- Contract terms: fixed price, payment stages, warranty on equipment and installation.
Our engineers will clarify the details, propose a technical solution, and formalize the agreements. You receive a transparent work plan and understand what you are paying for before the project even starts.
Leave a request for an estimate — we’ll return with specific details and options that fit your business.
How Is the Project Price Calculated?
The price of the Magium interactive floor is never one-size-fits-all. It is based on four factors: zone area, content, configuration, and timeline.
That is why we provide the exact cost after a free audit, and every item is detailed in the estimate so you can see what you are paying for.
The zone area determines the power of the projection equipment and the complexity of installation. A children’s corner of 5 square meters uses one kit; a shopping mall atrium uses another.
At the same time, as the area grows, the cost per square meter usually decreases: you are not paying for “hardware” but for the result — a stable image and high visitor traffic.
Content is the most variable part of the price. A ready-made library of games and scenarios for Magium costs less: you can start it right away and change it for seasonal promotions.
Unique graphics with branded characters, logos, and special effects require designers and animators, but it is exactly this kind of content that keeps visitors engaged and builds brand recognition. We help you choose the option that fits your budget and goals.
The configuration includes the projector, sensor equipment, protective elements, and mounting hardware. We match them to the room parameters and expected traffic — in entertainment centers the load is higher, so reinforced protection is needed. This slightly increases the cost but ensures the system won’t fail on the busiest day.
Timelines also affect the price. A standard project takes two to three weeks: during this time we prepare the content, install the zone, and configure the software.
If you need a faster launch for an event, we prioritize the team’s workload — and you receive an estimate that accounts for rush work. The final price is fixed in the contract and does not change during the project.